CASSIAR STONE OUTFITTERS
BRANDING | illustration
about the project
Cassiar Stone Outfitters is the number one hunting outfit in Northern B.C. . They approached us to create for them a brand that reflected the professionalism and quality of their outfit that they could use on gear, their new website and advertising at tradeshows.
We wanted Cassiar's brand to feel classic, masculine and elite so we chose to go with an illustration of a stone sheep's head - which is one of the coveted trophies to be had as the outfit has strict limits on how many can be taken each season.